Effective date: December 20, 2019
We may collect this information about you automatically or when you provide it to us. This may include personal information, which is any information that identifies, describes, relates to, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household (“Personal Information”).
Information You Provide to Us: When you contact us, visit us, or use the Sites, we may ask you to provide information such as your name, date of birth, email address, mailing address (including zip code), phone number, payment information, signature or electronic signature, or pictures (which you may take through our Hersheypark app). Some of this information may be Personal Information, either alone or in combination with other information.
In order to improve the Sites and provide a more convenient, relevant experiences to our guests, we may use "cookies" and similar devices to track your activities on the Sites. A cookie is a small file containing a string of characters that is sent to your computer when you visit a website or use an online service. When you visit the website again, the cookie allows that site or online service to recognize your browser. Cookies may store unique identifiers, user preferences and other information. Cookies help us track the number of users on the Sites, number of downloads, types of products and services used and to market our products and services to users. The information generated by the cookie about your use of the Site (including IP address) is transmitted to our data collection tool service providers.
As described in detail below, we may use the information we collect, including your Personal Information, in many ways, such as by sending you promotional materials. In addition, as outlined below, you may unsubscribe or “opt-out” of certain uses of your Personal Information.
Use of Your Information:
Disclosure of Your Information
HE&R does not sell your Personal Information.
HE&R may disclose your Personal Information to a third party for a business purpose. When we disclose Personal Information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep Personal Information confidential and not use it for any purpose except performing the contract.
Disclosures of Personal Information for a business purpose may include the following:
Your Right to Unsubscribe from Marketing Communications
If you have previously provided contact information (which may include Personal Information) to HE&R and have subscribed to one or more email newsletters or are receiving emails or other communications that you no longer wish to receive, please discontinue your subscriptions by selecting the “unsubscribe” link at the bottom of any email message, or contact us at Webmaster@HersheyPA.com.
Your Right to Access Your Personal Information
You have the right to request that we disclose certain information to you about our collection and use of your Personal Information over the past 12 months. Once we receive your request and verify your identity, we will disclose to you:
You may also request a portable copy of your Personal Information, which we will deliver to you in a readily usable format.
Your Right to Delete Your Personal Information
You have the right to request that we delete the Personal Information that we have collected from you and retained, subject to certain exceptions. Once we receive your request and verify your identity, we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.
We may deny your deletion request if retaining the Personal Information is necessary for us or our service provider(s) to:
Submitting an Access or Deletion Request
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by filling out this form: http://www.tianhuanglighttube.com/privacy/data-privacy-request.php, calling us toll-free at 1-800-HERSHEY, or visiting customer service at one of our properties. We will respond to you within 10 days of receiving your request with additional information. We will normally fulfill your request within 45 days, although in some instances we may require additional time. We may, however, be unable to fulfill your request if we cannot verify your identity or authority to make the request. If you provide written authorization for another person to submit requests on your behalf, we will verify your identity before responding to any such requests.
We recognize the need to provide additional privacy protections for children who visit the Sites. At various places on the Sites, we may ask users for their date of birth in order to verify their age. By using the Sites you agree to respond truthfully and accurately about your age. The Sites do not solicit or knowingly collect Personal Information from children under the age of 13 without verifiable parental consent. Children under 13 years of age are expressly prohibited from submitting or posting any Personal Information on the Sites.
HE&R takes reasonable security precautions designed to secure the Personal Information that you choose to provide against the loss, misuse, alteration, or unauthorized access of such Personal Information. Unfortunately, no transmission of information over the Internet is guaranteed to be completely secure. It may be possible for third parties not under the control of HE&R to intercept or access transmissions or private communications unlawfully. While we strive to protect your Personal Information, we cannot ensure or warrant the security of any Personal Information you transmit to us. Any such transmission is done at your own risk.
c/o Hershey Entertainment & Resorts Company
27 West Chocolate Ave.
Hershey, PA 17033
or via email at: